Sports signage in times of pandemic

In watching some futbol (aka soccer aka English football) matches this past year, it kind of seems like some of them have maybe increased the sponsorship names on the stadium seats. It kind of makes sense that with no butts in seats, this is real estate that is more on camera than in the past.… Continue reading Sports signage in times of pandemic

An All Year Sport

Some of my sports fan friends are a single game fan.When the season is over, they have nothing else about which to talk until recruits are chosen for the next. Over the past week, I saw a couple countdowns for certain baseball players to report to spring training. Since October they waited for this. Football,… Continue reading An All Year Sport