Category: Algorithm

  • Reward Tracking and Product Recalls

    Stores like for us as consumers to give them a customer ID to track what it is that we are buying. Many have phone number or a card or an email address. They use this information to track our purchases and personalize their nudges for us to buy products.  There is one way they might…

  • Personalization modes

    In shopping for Mother’s Day the algorithms now think I am female. Obviously, they took the items I looked at for this quest and incorporated them into my profile’s records and are basing new recommendations on them. They are fresher. And they have left over inventory they want to move. So, I get it. This…

  • TED Talk: How to take a picture of a black hole | Katie Bouman

    A talk on how the process would work presented a couple years ago. Interesting how closely the actual image matches the reconstruction before they did it. At the heart of the Milky Way, there’s a supermassive black hole that feeds off a spinning disk of hot gas, sucking up anything that ventures too close —…

  • Outraged? Don’t share

    Our attention is the product for Facebook and Twitter. They make money by selling advertising. The more time we spend on the site, the more ads they put in front of us, the more money they make. Outrage makes them the most money. We are more likely to share what outrages us. We have tribalized…

  • Crowdsourcing Bias Identification

    Zittrain’s set of tweets was interesting reading. 23/ There's more beyond "like" and "share" to help people looking more for information than fun help examine their own assumptions. — Jonathan Zittrain (@zittrain) November 15, 2016 Lots more on it: best, 1, 2, 3. There is an interesting plug-in called Media Bias/Fact Check which will help show…

  • TED Talk: Don’t like clickbait? Don’t click

    Fake clickbait like The Onion is good. ALWAYS click on The Onion. I don’t care if you dislike their fake news stories. I enjoy them. 🙂 The algorithms choose which stories we see. If you dislike what you see, then you need to change what you click. My Facebook feed? It is chock full of science,…

  • Ad Fails

    An advertisement for a Porsche plug-in hybrid really fails. First, Porsche was old and lame by high school. Lotus, Lamborghini, Ferrari, and so many other car companies come ahead. Second, I do not have a job where an ostentatious car helps me. Third, I cannot keep my mobile phone properly charged. A plug-in hybrid is not the…

  • Algorithmic Random

    If you are out on the Internet or around academics long enough, then you will run across the rant about random designed by humans not being really random. It might be the iTunes shuffle. It might be random sampling of an experiment. It might be a complaint of you using the word for how you…

  • Extending Gmail Addresses

    Surprised I have not posted prior about this. Gmail allows one to use username+anything@gmail.com and have it delivered to username@gmail.com. Use it to sign up for web sites or things and filter later. Should this address be compromised, you can create a filter to delete anything sent through just that address. Keep in mind… Though I…