Rants, Raves, and Rhetoric v4

Day: March 8, 2006

  • The Value of a Few Extra Clicks

    Google Agrees to Settle ‘Click Fraud’ Case – Yahoo! News Mountain View, Calif.-based Google makes virtually all of its money from text-based advertising links that trigger commissions each time they are clicked on. Besides enriching Google, the system has been a boon for advertisers, whose sales have been boosted by an increased traffic from prospective…